Kris King
As a UX Strategist, I focus on driving innovation and impact by fostering a culture grounded in four key principles: Excellence, Delivering Efficiency, Driving Growth, and Collaboration.
These principles shape the way I lead and develop high-performing teams which consistently provide effective solutions.
Leadership Philosophy
Excellence – I believe that setting a high bar for design quality, intuitive workflows, and attention to detail is essential. Every product or service we design should deliver meaningful and seamless interactions. I prioritize research-driven insights, and industry best practices, so my team can consistently produce exceptional work that meets the highest standards.
Delivering Efficiency – Design, to me, isn’t just about making things look good. It’s about delivering measurable business outcomes and improving user experiences. I ensure that my team remains focused on solving real user problems while aligning design decisions with business objectives. Throughout the process, I advocate for the user, ensuring that their needs are prioritized at every stage.
Driving Growth – A high-performing team thrives in an environment of continuous learning. I place a strong emphasis on mentorship, skill-building, and career progression, helping team members expand their expertise and innovate with confidence. By fostering an atmosphere where growth is encouraged, I empower my team to take ownership and contribute to the success of the organization.
Collaboration – Great design is the result of strong teamwork. I work closely with product managers, engineers, developers, and stakeholders to bring ideas to life. By fostering open communication, aligning on shared goals, and nurturing mutual respect, I ensure that innovation is at the forefront of our work.
By embodying these four principles, I create an environment where we not only deliver high-quality, user-centered designs, but we also push boundaries, drive business success, and cultivate leadership within the team.
Excellence – Standardizing the UX Process
To streamline communication and establish alignment across teams, I developed a yearly kickoff program that sets the tone for the year ahead. This initiative supports new team members, standardizes our UX process, and ensures that cross-functional teams are aligned on a shared working process. The outcome is a cohesive team where our collective output consistently meets the highest standards.
Delivering Efficiency – Solving the Real Problem
During a high-visibility project, I recognized that additional business input was needed to better understand actual user needs. By involving the right stakeholders I was able to quickly pivot the project in a new direction, ensuring we were delivering a more efficient solution within the original timeline.
This approach not only resulted in a more streamlined user experience but also optimized development time and business investment. By reducing the number of iterations, we were able to create the right workflow, delivering real user value and positively impacting the bottom line.
Driving Growth – Delivering Actionable Research Results
I believe in presenting research results in a way that directly connects business goals to user needs. To achieve this, I led my team to create a diagram that clearly highlighted user tasks, priorities, and pain points. This visual representation made it easier for the UX team to connect business objects with proposed UX solutions and outcomes.
By teaching the team how to analyze data effectively and present it to stakeholders, I empowered them to deliver actionable insights that helped stakeholders nod their heads.
Kris King 